EXTENDED CALL FOR PROPOSALS: Website Developer and Designer

New Proposal Submission Deadline: November 7, 2023









The Independent Media Arts Alliance (IMAA) is seeking proposals from qualified web design and development firms to undertake a comprehensive redesign of our website. As a nonprofit arts service organization, an online presence is crucial to our overall operations, in order to maintain communication with members, and to present our various projects to the media arts community. We invite experienced individuals or design firms whose values align to our Basis of Unity to submit proposals for this project.

About the Independent Media Arts Alliance

IMAA is a member-driven non-profit national organization working to advance and strengthen the media arts community in Canada. Representing over 100 independent film, video, audio, and new media production, distribution, and exhibition organizations in all parts of the country, the IMAA serves over 16,000 independent media artists and cultural workers

Project Overview

The project involves a complete redesign of our existing website, IMAA.ca, to create a modern, user-friendly, and responsive platform. The new website should reflect our organization's branding, values, and objectives. It must also incorporate the latest web technologies and best practices for usability and accessibility.

Scope of the Work

The selected developer will be responsible for the following key tasks:

  • Conduct a comprehensive assessment of our current website and its shortcomings.
  • Collaborate with our team to define project goals, target audience, and design preferences.
  • Develop a detailed project plan, including timelines and milestones.
  • Create wireframes, prototypes, and design mockups for the new website.
  • Implement responsive design for optimal viewing across all devices and browsers.
  • Ensure high-level security and data protection measures.
  • Provide content management system (CMS) training to our staff for easy content updates.
  • Perform thorough testing and quality assurance.
  • Launch and deploy the new website.
  • Provide ongoing technical support and maintenance options.

Proposal Submission

Interested firms should submit their proposals by October 31, 2023. Proposals should include the following:

  • Company background, including relevant experience in website redesign projects.
  • Portfolio showcasing previous website design and development work.
  • Detailed project approach and methodology.
  • Estimated project timeline.
  • Itemized budget, including all associated costs.

Evaluation Criteria

Proposals will be evaluated based on the following criteria:

  • Experience and expertise in website design and development for nonprofit organizations. 
  • Prioritizing experience with microsite creation. 
  • Ability to work bilingually. 
  • Demonstrated understanding of our organization's mission and goals.
  • Creativity and innovation in design concepts.
  • Proposed project timeline and methodology.
  • Cost-effectiveness and value for the budget.
  • References and client testimonials.


  • *NEW* Proposal Submission Deadline: November 7, 2023
  • Evaluation Period: November 1 - 10
  • Vendor Selection: November 14th 
  • Project Start date: November 21st 

Contact Information: For inquiries and proposal submission, please contact: Yuko Fedrau, Operations Coordinator, at coord@imaa.ca.

Disclaimer: IMAA reserves the right to accept or reject any proposals received, to request additional information, and to negotiate terms with any qualified proposer. The issuance of this CFP does not commit IMAA to award a contract or pay any costs incurred in the preparation of a proposal. 

We look forward to receiving your proposals and exploring the possibility of collaborating on this exciting website redesign project.

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(Gif @jackieland)


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