Online Media Arts Presentation Standards



The sudden surge of new presentation models exposes an urgent need to formalize standards for streaming and other types of online presentation of media art. To address these issues, IMAA is engaging in a national conversation with media artists, arts service organizations, media arts festivals and independent distributors, galleries and other presenters. 

With this project, we want to establish a minimum fee schedule and create a best practices guide.

Find a full description of the project here

Join a working group!

Interested in taking part in the conversation?
You can join one of the three working groups: 

Intellectual Property and Remuneration

The online presentation and distribution of media artworks challenge existing models for the remuneration of artists. The use of digital technology to disseminate works also raises specific issues related to intellectual property, including copyright, attribution standards, moral rights, fair dealing, etc. This working group will be directly involved in the development of a national media arts fee schedule for online presentation and support the development of best practices regarding intellectual property and digital practices. 

Online Accessibility

Putting into practice accessibility-driven values – offline and online – is an ongoing process in which the media arts community is engaged. There is much to accomplish in this area, least of which is the development of a common understanding of what is meant by accessibility and how this translates into online presentation practices. This working group will lay the groundwork for the development of best practices for making online presentation accessible to audiences with diverse realities. We specifically value the contributions of those who have experienced lack of access to this working group.

Technical Considerations

Digital technology changes the playing field for media arts presenters and distributors, providing multiple new ways of disseminating work and reaching audiences. However, from a technical point of view, online presentation comes with its own set of issues. Setting security parameters, using a third party or custom-built platform, configuring geo-blocking, ensuring that works cannot be downloaded, these are only a few of the additional considerations that come with online presentation. With the goal of increasing the media art community’s capacity when it comes to online presentation, this working group will support the development of best practices related to technological issues and digital presentation contexts. 


These three groups will meet regularly to support the research, discuss best practices and provide feedback on working documents. The meetings, organized according to participants’ availability, will last between 1 and 2 hours (with some requiring up to 1 hour of preparation before the meeting). A compensation of $75 per meeting is offered. 

  • February to end of April – Research Phase: Approximately 1 meeting per month.
  • May to end of August – Writing Phase: More frequent meetings as needed.

We encourage individuals with lived experience of oppression and self-identified members of marginalized communities to apply. If you require accommodations to participate, please address it in your application.

To participate

Send a brief letter of interest describing your relevant experience and skills and specifying the group(s) you would like to join (500 words max.) to

Deadline for applications is January 20, 2021. 

If you have any questions, please contact Marilyne Parent.


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